Overview of digital marketing principles and their role in business transformation
The relationship between branding, communication, and customer experience
Core elements of a digital marketing strategy: content, channels, targeting, analytics
Mapping the digital customer journey and lifecycle marketing

Preparation for certified course in digital branding and marketing
Applied project: Developing a digital marketing strategy for an existing brand
Peer review, feedback, and final presentation to an expert panel
Certification awarded upon successful assessment of strategic plan and presentation

Digital Marketing and Brand Strategy Training Course in Abu Dhabi

Available Dates