This course delivers a comprehensive exploration of behavioral finance theories and their application in the corporate world. The content is structured into modules that include expert-led instruction, case studies, and group exercises:

Introduction to Behavioral Finance

Foundations of behavioral economics vs. classical financial theory
Why behavioral finance matters in corporate settings
Common decision-making failures in financial contexts

Cognitive Biases and Decision Errors

Overconfidence, confirmation bias, loss aversion, and status quo bias
Emotional influences on financial risk tolerance
The psychology of forecasting errors

Behavioral Factors in Capital Budgeting and Investment Decisions

Heuristics and shortcut thinking in evaluating investment proposals
Groupthink and escalation of commitment in project finance
Case examples from failed and successful corporate investments

Behavioral Insights in Risk Management and Governance

Framing effects and risk perception
Behavioral dimensions of internal controls and audit
Mitigating behavioral risk through governance structures

Forecasting and Financial Planning Under Uncertainty

Role of optimism/pessimism in budget estimates
Bias in revenue projections and cost estimations
Integrating behavioral checks in planning processes

Behavioral Finance in M&A and Strategic Planning

Negotiation psychology and deal-making biases
Valuation deviations and anchoring in pricing decisions
Post-merger integration failures rooted in behavioral issues

Strategies to Improve Decision-Making

Building awareness and behavioral training for finance teams
Using data and analytics to override biased judgments
Encouraging diverse perspectives and accountability in teams

Applied Case Studies and Simulations

Real-life examples of behavioral finance in corporate failures and turnarounds
Behavioral audit simulation: identifying and correcting bias in financial reports
Group exercises and role-playing to practice behavioral insight application

This practical and engaging training prepares participants to transform their approach to financial decision-making by embedding behavioral awareness in every stage of the corporate finance cycle.

Behavioral Finance in Corporate Decision-Making Training Course in Geneva

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