Module 1: What is customer centric design?

Learn about the business impact of a customer-centric approach.
Exploring some examples of organizations demonstrating customer-centric strategies

Module 2: Customer Needs & Expectations

How to conduct customer research and gather insights
Decision-making of customers and behavioral psychology
Strategies to identify customer pain points and expectations

Module 3: Customer Journey Mapping

Software and tools used for customer journey visualization
Know your customers that is Module 4: Design Thinking for Customer Centric Innovation

Module 4: Design Thinking for Customer-Centric Innovation

Design thinking: empathize, define, ideate, prototype, test
Hands-on activities on how to solve challenges of customers with the design thinking

Module 5: How to Execute Customer-Centric Strategies

Establishing an organization-wide, customer-first culture
Tying business goals with customer needs
Creating strategies for customer engagement that foster success

Module 6: How to Manage the Customer Experience with Data

Customer feedback and analytics understanding
Customer success metrics – NPS, CSAT, & customer churn rate
Data-driven personalization of customer interactions Based on data.

Module 7: Enhance Customer Loyalty & Retention

Rationale: How Building Lasting Relationships with Customers
Creating effective loyalty programs and personalized marketing
Building customer advocacy and word-of-mouth marketing

Module 8: Action plan & Implementation

Customer-centric business strategy development
Spotting barriers and opportunities for improvement
Group discussions and real world case studies

London Crown Institute of Training – Enroll Now

About you Ready to takes your business on a customer journey transformation with customer-centric strategy? Through this Customer-Centric Design and Strategy Training Course at London Crown Institute of Training to leap into managerial role armed with expert knowledge, transferable skills and widely-recognized certification.

Why Choose London Crown Institute of Training?

Real-world industry experience trainers
Active learning with real-world examples and activities
Network with professionals across different industries
Internationally recognized certification that enhances career opportunities. Take this chance to become a pro at customer-centric design and strategy!

Customer-Centric Design and Strategy Training Course in Geneva

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